Badass: Making users awesome
Sierra, K. (2015) Badass: Making users awesome, Sebastopol, California, O’Reilly Media.
This is a Kathy Sierra book — enough said!
My reading notes
Part 1: The Challenge
Ch. 1: Think badass
Ch. 2: The user journey
Part 2: What experts do
Ch. 3: Science of badass
Ch. 4: Building skills
Ch. 5: Perceptual exposure
Part 3: Help them move forward
Ch. 6: Remove blocks
Ch. 7: Progress + Payoffs
Part 4: Support cognitive resources
Ch. 8: Design
Ch. 9: Reduce cognitive leaks
Ch. 10: Escape the brain’s spam filter